Cullross - Branding

Standing out in a vibrant property market


Cullross were a fast-moving start-up, they’re certainly more than that now. They specialise in the design, development and build of residential and mixed-used property throughout the UK, in particular social housing.

Built on the experience of its team, Cullross had a close eye on their competition and saw an opportunity to lift their proposition by sharpening their entire outlook.


First off, we gathered in-depth competitor analysis and found our gaps in the market. Cullross’ proposition is strong, with three core disciplines – design, development and build – so we created a modern look and feel for each of these sectors within the brand.

None of their competitors are marketing in today’s world. That’s why we took our designs and developed a modern, fresh and mobile responsive website that would set the business apart. The clarity of design, simplistic user-experience and flexible Wordpress CMS gives everything long-term value. The platform is easily extendable and can grow rapidly, much like the business.

The process from start to finish was one of discovery for us, and the tree guided us through it with great creative and professional drive. It wasn’t easy to see how the initial concepts would materialize. Now, however, we are receiving endless enquiries and praise for the look and feel of the new brand and site.

Emma Garry - Cullross

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