It’s finally happening! Twitter are going to remove photos and videos from the 140-character limit.
That means you’ll be able to attach media including photos, gifs, polls and quoted tweets without eating into the precious 140-characrer limit.
Fantastic news for marketers
Not only will there be extra words to play with to create a more effective and engaging tweet, but there’ll also be more room for those all-important hashtags.
What this means for Twitter
With the new change heading this way, we expect Twitter to transform into a more image-orientated platform, with more users connecting Instagram to Twitter.
But that’s not the only change. Another meaningful adjustment is the death of the ‘.@’. Twitter will no longer hide tweets starting with an @ sign, unless those tweets are created as a reply.
This is great because you’ll no longer need to use a full stop at the start of a tweet to ensure that the message can be seen by all of a user’s followers. That’s one more Twitter character out of the way!
Twitter will also allow users to retweet and quote-tweet themselves, allowing them to resurface any of their previous posts and add new commentary.
Jack Dorsey, Twitter’s co-founder said: “One of the biggest priorities for this year is to refine our product and make it simpler. We’re focused on making Twitter a whole lot easier and faster. This is what Twitter is great at – what’s happening now, live conversation and the simplicity that we started the service with.
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